Inside TikTok’s Compelling Recommendation Engine

Inside TikTok’s Compelling Recommendation Engine

User-centric designs lie at the heart of TikTok’s rising popularity.

As of 2020 December, TikTok has overtaken Facebook to become the most downloaded app. Its founder Zhang Yiming’s estimated net worth stands at $35.6 billion. With TikTok, he is looking ‘to combine the power of AI with the growth of mobile internet to revolutionise the way people consume and receive information’.

Read more: https://analyticsindiamag.com/inside-tiktoks-compelling-recommendation-engine/

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