The Saddest Day on Twitter: Sentiment Analysis & Engagement Trends in Company's Tweets. Data analysis & visualisation of weekly trends in engagement metrics and sentiment values in tweets from 6 months.
If a tweet is sent and no one is around to check analytics, does it make an impact? Ok, this is a _rather loose _paraphrase of the question about a tree falling in the woods. 🌳 But, you know what I’m getting at.
I’ve been tweeting as JAM (Twitter makingjam) for more than a year. The time has come to see in detail what insights could be drawn from this exercise in copywriting and communication. Apart from mentions, hashtags, emoji, and text, I was interested to see how our tweets perform depending on the day of the week.
Because why bother tweeting on Sundays if everyone is on a phone-free brunch?🤷♀️
Here is how the first few rows of the data frame look like before we started.
40 columns of various degrees of usefulness…
_We had _529 rows and 40 columns, but in an initial stage of the analysis we removed some of them (you can see the full data analysis in this notebook).
The first step is to handle our favourite variable which is datetime! Anyone else still confuses strftime with strptime? 🙋♀️ It’s like confusing the left and the right side, maybe we’ll never cure ourselves of it.
We’ll split the column into date and hour and extract the name of the day of the week.
Many a time, I have seen beginners in data science skip exploratory data analysis (EDA) and jump straight into building a hypothesis function or model. In my opinion, this should not be the case.
In the programming world, Data types play an important role. Each Variable is stored in different data types and responsible for various functions. Python had two different objects, and They are mutable and immutable objects.
Investigating Population, Gender Equality in Education & Income for Singapore, United States and China. This post will focus more on graphical EDA in Python using matplotlib, regression line and even motion chart!
Data visualization is the graphical representation of data in a graph, chart or other visual formats. It shows relationships of the data with images.
🔥To access the slide deck used in this session for Free, click here: https://bit.ly/GetPDF_DataV_P 🔥 Great Learning brings you this live session on 'Data Vis...