Deploying a Laravel app in Kubernetes on Google Cloud

In this tutorial, we will learn how to create a K8s cluster, deploy a fresh Laravel installation, and expose it publicly.

Kubernetes, also known as K8s, is an opensource system for production-grade container orchestration. The word Kubernetes originates from a Greek word which means helmsman or pilot. K8s is an abbreviation derived by replacing the eight letters “ubernete” with “8”. Modern application stacks usually are made up of a minimum of two to three services that interact with each other (web service, database service, and caching service), which run inside containers. Container orchestration, simply put, is organizing these respective containers together.

K8s is one of many container orchestration tools that allows users (software engineers or DevOps engineers) to effectively manage containers and group them into clusters. Why should I use Kubernetes? K8s make complicated concepts such as horizontal scaling, load balancing, automated rollouts and rollbacks as painless as writing a line of command. Companies currently taking advantage are Evernote, Intel, Shopify and many more.

Requirements

  • Must have a user account on GCP (Google Cloud Platform)
  • Must have a basic understanding of Google Cloud Platform
  • Must have kubectl installed on your local machine (latest version)
  • Must have a basic understanding of Kubernetes
  • Must have Composer installed on your local machine (version >= 1.8.0)
  • Must have PHP setup on your local machine (version >= 7.1.3)
  • Must have Google Cloud SDK installed (version >= 206.0.0)
  • Must have a basic understanding of Laravel
  • Must have Docker installed on your local machine (version >= 18.09.0)
  • Must have a basic understanding of Docker

Once you have the requirements listed above, we can proceed.

In the beginning

Before we get our hands dirty, we will head over to the K8s engine page to create an application or select one if you have already created one. We will then wait for the engine to enable all the related services, which will take a couple of minutes.

In this tutorial, we will be using our local shell with gcloud and kubectl installed. You can also use the cloud console which comes with the above-mentioned packages already installed.

To save yourself some keystrokes, you should run the following commands on your terminal:

    // remember to change PROJECT_ID to your desired project name

    $ gcloud config set project PROJECT_ID
    $ export PROJECT_ID="$(gcloud config get-value project -q)"
    $ gcloud config set compute/zone europe-west3-a


You can click here to view a list of available compute zones.
With all that setup, we can proceed to build a Docker container for our Laravel application.

Building the application image

In this section, we will:

  1. Download a fresh installation of Laravel (version 5.7).
  2. Create a Dockerfile inside our project directory.
  3. Run the docker build command.

Once we are done with this steps, we will test run our application locally before it is uploaded to GCR (Google Cloud Registry). These steps will be explained in detail as we go further.

Laravel installation

To install Laravel version 5.7 we will run the following command:

    composer create-project --prefer-dist laravel/laravel app "5.7.*"


This command creates and installs a legacy version of Laravel, by creating a new folder app in the correct directory where the command was run in.

When the installation is done, we’ll navigate into our project directory like so:

$ cd app/


The inside our project directory we’ll run our Laravel application like so:

$ php artisan serve


You should see an image like this in your browser when you click on the generated link.

If you see that, you are ready to move on to the next section 👍🏼.

Dockerizing our application

In our application root directory, we are going to create a Dockerfile with the following contents. Open your terminal and run this command:

    $ touch Dockerfile


Insert the following content into the Dockerfile:

    FROM creativitykills/nginx-php-server:2.0.0
    MAINTAINER Neo Ighodaro <neo@hotels.ng>
    COPY . /var/www/
    RUN chmod -Rf 777 /var/www/storage/


On the first line of our Dockerfile, we are pulling an nginx-php-server with a tag 2.0.0. The second line defines the maintainer with the third line moving our current project directory into the web directory /var/www of the nginx-php-server. On the fourth, line we are making the /var/www/storage/ directory readable, writable and executable.

With our Dockerfile inside our application directory, we will run the following command to dockerize our Laravel App.

docker build -t gcr.io/${PROJECT_ID}/laravel_k8_app:v1 .


Where ${PROJECT_ID} is our project id defined at the beginning of this article. This line is going to build an image of our Laravel application with a v1 tag.

Test running our image

If you run the command docker images you’ll see something along the lines of:

You should see an image which looks like the image name you defined in the image above. After confirming our image was built, we’ll take our image for a spin locally by running the following command:

docker run -p 43211:80 gcr.io/${PROJECT_ID}/laravel_k8_app:v1


When you visit this URL [http://0.0.0.0:43211](http://0.0.0.0:43211 "http://0.0.0.0:43211") you should see something familiar like so:

Yay! our application works in Docker, next step will be to upload our image to GCR.

Pushing our image to GCR

Google Cloud Registry is a private Docker container registry that runs on the Google cloud platform.

Pushing our image to GCR is as easy as running two commands. First one to authenticate the Docker CLI (command line interface) tool to the container registry.

gcloud auth configure-docker


This command only needs to be run once. We’ll then push our image to the registry like so:

docker push gcr.io/${PROJECT_ID}/laravel_k8_app:v1


And that’s it! Our image has been uploaded to GCR. In the coming section, we’ll create a Kubernetes cluster on GKE (Google Kubernetes Engine) and deploy our Laravel application app on it.

Deploying our Laravel application

If you’re reading this section, you’ve either travelled far or strolled down here, either way, it is good to have you here. As stated above, we’ll be creating a K8s cluster and deploying our container (our Laravel app) on it.

Before we continue, let’s briefly talk about what Laravel is. Laravel is a super fast PHP framework for web artisans. Performance should be a key feature to be considered when building applications. Deploying a Laravel application in K8s is going to give our application an edge over other applications running on bare metal when it comes to performance (deployment, scaling, load balancing, logging and monitoring) and flexibility.

Creating a Kubernetes cluster on GKE

What is a Kubernetes container cluster? A K8s container cluster basically contains a band of Google Compute VM instances which are called nodes. These nodes run the Kubernetes processes necessary to make them part of a cluster. Simply put, you deploy your applications to clusters, your applications run on nodes or the nodes run your applications. Either way, your applications run in a K8s cluster which is made up of nodes.

Creating a K8s cluster is as simple as running a simple command:

gcloud container clusters create laravel-k8-cluster --num-nodes=4


This command creates a cluster named laravel-k8-cluster with four nodes. Give it some minutes, when it is done, you should see something along the lines of:

Deploying our app

To deploy our app onto our cluster we will run a simple command like so:

kubectl run laravel-k8-web --image=gcr.io/${PROJECT_ID}/laravel_k8_app:v1 --port 80


This command creates a deployment with a name laravel-k8-web and runs our image pointing to the internal port of the container, which in this case is port 80. If successful, you should get a success message along the lines of “deployment.apps laravel-k8-web created”.

To expose our application to the outside world (that is, the internet) we’ll run the following command:

kubectl expose deployment laravel-k8-web --type=LoadBalancer --name=laravel-k8-web-svc


This command exposes the deployment laravel-k8-web we created earlier and spins up a LoadBalancer with a service name laravel-k8-web-svc. If successful, you should get a success message along the lines of “service laravel-k8-web-svc exposed

To get an “outside world” link to our application, we’ll run the following command.

kubectl get services laravel-k8-web-svc


When this command runs, just below the EXTERNAL-IP section we should see our outside world link. If you see the <pending tag, give it a minute and try the command again.

If you navigate to the IP provided on a web browser, you will see this:

Congrats! you just deployed a Laravel application to Kubernetes 🎉

Conclusion

In this tutorial, we have learned what Kubernetes is, why we need to use it and what it means to deploy a Laravel application in a K8s cluster.

Learn More

Learn Kubernetes: A Detailed Guide to Orchestrating Containers

An illustrated guide to Kubernetes Networking

An Introduction to Kubernetes

Laravel 5.8 Tutorial for Beginners

Build a live commenting system with Laravel and Vue.js

Build a CMS with Laravel and Vue

Learn Kubernetes from a DevOps guru (Kubernetes + Docker)

Learn DevOps: The Complete Kubernetes Course

Kubernetes for the Absolute Beginners - Hands-on

#laravel #kubernetes #devops

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Deploying a Laravel app in Kubernetes on Google Cloud
Christa  Stehr

Christa Stehr

1602964260

50+ Useful Kubernetes Tools for 2020 - Part 2

Introduction

Last year, we provided a list of Kubernetes tools that proved so popular we have decided to curate another list of some useful additions for working with the platform—among which are many tools that we personally use here at Caylent. Check out the original tools list here in case you missed it.

According to a recent survey done by Stackrox, the dominance Kubernetes enjoys in the market continues to be reinforced, with 86% of respondents using it for container orchestration.

(State of Kubernetes and Container Security, 2020)

And as you can see below, more and more companies are jumping into containerization for their apps. If you’re among them, here are some tools to aid you going forward as Kubernetes continues its rapid growth.

(State of Kubernetes and Container Security, 2020)

#blog #tools #amazon elastic kubernetes service #application security #aws kms #botkube #caylent #cli #container monitoring #container orchestration tools #container security #containers #continuous delivery #continuous deployment #continuous integration #contour #developers #development #developments #draft #eksctl #firewall #gcp #github #harbor #helm #helm charts #helm-2to3 #helm-aws-secret-plugin #helm-docs #helm-operator-get-started #helm-secrets #iam #json #k-rail #k3s #k3sup #k8s #keel.sh #keycloak #kiali #kiam #klum #knative #krew #ksniff #kube #kube-prod-runtime #kube-ps1 #kube-scan #kube-state-metrics #kube2iam #kubeapps #kubebuilder #kubeconfig #kubectl #kubectl-aws-secrets #kubefwd #kubernetes #kubernetes command line tool #kubernetes configuration #kubernetes deployment #kubernetes in development #kubernetes in production #kubernetes ingress #kubernetes interfaces #kubernetes monitoring #kubernetes networking #kubernetes observability #kubernetes plugins #kubernetes secrets #kubernetes security #kubernetes security best practices #kubernetes security vendors #kubernetes service discovery #kubernetic #kubesec #kubeterminal #kubeval #kudo #kuma #microsoft azure key vault #mozilla sops #octant #octarine #open source #palo alto kubernetes security #permission-manager #pgp #rafay #rakess #rancher #rook #secrets operations #serverless function #service mesh #shell-operator #snyk #snyk container #sonobuoy #strongdm #tcpdump #tenkai #testing #tigera #tilt #vert.x #wireshark #yaml

Adaline  Kulas

Adaline Kulas

1594162500

Multi-cloud Spending: 8 Tips To Lower Cost

A multi-cloud approach is nothing but leveraging two or more cloud platforms for meeting the various business requirements of an enterprise. The multi-cloud IT environment incorporates different clouds from multiple vendors and negates the dependence on a single public cloud service provider. Thus enterprises can choose specific services from multiple public clouds and reap the benefits of each.

Given its affordability and agility, most enterprises opt for a multi-cloud approach in cloud computing now. A 2018 survey on the public cloud services market points out that 81% of the respondents use services from two or more providers. Subsequently, the cloud computing services market has reported incredible growth in recent times. The worldwide public cloud services market is all set to reach $500 billion in the next four years, according to IDC.

By choosing multi-cloud solutions strategically, enterprises can optimize the benefits of cloud computing and aim for some key competitive advantages. They can avoid the lengthy and cumbersome processes involved in buying, installing and testing high-priced systems. The IaaS and PaaS solutions have become a windfall for the enterprise’s budget as it does not incur huge up-front capital expenditure.

However, cost optimization is still a challenge while facilitating a multi-cloud environment and a large number of enterprises end up overpaying with or without realizing it. The below-mentioned tips would help you ensure the money is spent wisely on cloud computing services.

  • Deactivate underused or unattached resources

Most organizations tend to get wrong with simple things which turn out to be the root cause for needless spending and resource wastage. The first step to cost optimization in your cloud strategy is to identify underutilized resources that you have been paying for.

Enterprises often continue to pay for resources that have been purchased earlier but are no longer useful. Identifying such unused and unattached resources and deactivating it on a regular basis brings you one step closer to cost optimization. If needed, you can deploy automated cloud management tools that are largely helpful in providing the analytics needed to optimize the cloud spending and cut costs on an ongoing basis.

  • Figure out idle instances

Another key cost optimization strategy is to identify the idle computing instances and consolidate them into fewer instances. An idle computing instance may require a CPU utilization level of 1-5%, but you may be billed by the service provider for 100% for the same instance.

Every enterprise will have such non-production instances that constitute unnecessary storage space and lead to overpaying. Re-evaluating your resource allocations regularly and removing unnecessary storage may help you save money significantly. Resource allocation is not only a matter of CPU and memory but also it is linked to the storage, network, and various other factors.

  • Deploy monitoring mechanisms

The key to efficient cost reduction in cloud computing technology lies in proactive monitoring. A comprehensive view of the cloud usage helps enterprises to monitor and minimize unnecessary spending. You can make use of various mechanisms for monitoring computing demand.

For instance, you can use a heatmap to understand the highs and lows in computing visually. This heat map indicates the start and stop times which in turn lead to reduced costs. You can also deploy automated tools that help organizations to schedule instances to start and stop. By following a heatmap, you can understand whether it is safe to shut down servers on holidays or weekends.

#cloud computing services #all #hybrid cloud #cloud #multi-cloud strategy #cloud spend #multi-cloud spending #multi cloud adoption #why multi cloud #multi cloud trends #multi cloud companies #multi cloud research #multi cloud market

Rusty  Shanahan

Rusty Shanahan

1597833840

Overview of Google Cloud Essentials Quest

If you looking to learn about Google Cloud in depth or in general with or without any prior knowledge in cloud computing, then you should definitely check this quest out, Link.

Google Could Essentials is an introductory level Quest which is useful to learn about the basic fundamentals of Google Cloud. From writing Cloud Shell commands and deploying my first virtual machine, to running applications on Kubernetes Engine or with load balancing, Google Cloud Essentials is a prime introduction to the platform’s basic features.

Let’s see what was the Quest Outline:

  1. A Tour of Qwiklabs and Google Cloud
  2. Creating a Virtual Machine
  3. Getting Started with Cloud Shell & gcloud
  4. Kubernetes Engine: Qwik Start
  5. Set Up Network and HTTP Load Balancers

A Tour of Qwiklabs and Google Cloud was the first hands-on lab which basically gives an overview about Google Cloud. There were few questions to answers that will check your understanding about the topic and the rest was about accessing Google cloud console, projects in cloud console, roles and permissions, Cloud Shell and so on.

**Creating a Virtual Machine **was the second lab to create virtual machine and also connect NGINX web server to it. Compute Engine lets one create virtual machine whose resources live in certain regions or zones. NGINX web server is used as load balancer. The job of a load balancer is to distribute workloads across multiple computing resources. Creating these two along with a question would mark the end of the second lab.

#google-cloud-essentials #google #google-cloud #google-cloud-platform #cloud-computing #cloud

Carmen  Grimes

Carmen Grimes

1595491178

Best Electric Bikes and Scooters for Rental Business or Campus Facility

The electric scooter revolution has caught on super-fast taking many cities across the globe by storm. eScooters, a renovated version of old-school scooters now turned into electric vehicles are an environmentally friendly solution to current on-demand commute problems. They work on engines, like cars, enabling short traveling distances without hassle. The result is that these groundbreaking electric machines can now provide faster transport for less — cheaper than Uber and faster than Metro.

Since they are durable, fast, easy to operate and maintain, and are more convenient to park compared to four-wheelers, the eScooters trend has and continues to spike interest as a promising growth area. Several companies and universities are increasingly setting up shop to provide eScooter services realizing a would-be profitable business model and a ready customer base that is university students or residents in need of faster and cheap travel going about their business in school, town, and other surrounding areas.

Electric Scooters Trends and Statistics

In many countries including the U.S., Canada, Mexico, U.K., Germany, France, China, Japan, India, Brazil and Mexico and more, a growing number of eScooter users both locals and tourists can now be seen effortlessly passing lines of drivers stuck in the endless and unmoving traffic.

A recent report by McKinsey revealed that the E-Scooter industry will be worth― $200 billion to $300 billion in the United States, $100 billion to $150 billion in Europe, and $30 billion to $50 billion in China in 2030. The e-Scooter revenue model will also spike and is projected to rise by more than 20% amounting to approximately $5 billion.

And, with a necessity to move people away from high carbon prints, traffic and congestion issues brought about by car-centric transport systems in cities, more and more city planners are developing more bike/scooter lanes and adopting zero-emission plans. This is the force behind the booming electric scooter market and the numbers will only go higher and higher.

Companies that have taken advantage of the growing eScooter trend develop an appthat allows them to provide efficient eScooter services. Such an app enables them to be able to locate bike pick-up and drop points through fully integrated google maps.

List of Best Electric Bikes for Rental Business or Campus Facility 2020:

It’s clear that e scooters will increasingly become more common and the e-scooter business model will continue to grab the attention of manufacturers, investors, entrepreneurs. All this should go ahead with a quest to know what are some of the best electric bikes in the market especially for anyone who would want to get started in the electric bikes/scooters rental business.

We have done a comprehensive list of the best electric bikes! Each bike has been reviewed in depth and includes a full list of specs and a photo.

Billy eBike

mobile-best-electric-bikes-scooters https://www.kickstarter.com/projects/enkicycles/billy-were-redefining-joyrides

To start us off is the Billy eBike, a powerful go-anywhere urban electric bike that’s specially designed to offer an exciting ride like no other whether you want to ride to the grocery store, cafe, work or school. The Billy eBike comes in 4 color options – Billy Blue, Polished aluminium, Artic white, and Stealth black.

Price: $2490

Available countries

Available in the USA, Europe, Asia, South Africa and Australia.This item ships from the USA. Buyers are therefore responsible for any taxes and/or customs duties incurred once it arrives in your country.

Features

  • Control – Ride with confidence with our ultra-wide BMX bars and a hyper-responsive twist throttle.
  • Stealth- Ride like a ninja with our Gates carbon drive that’s as smooth as butter and maintenance-free.
  • Drive – Ride further with our high torque fat bike motor, giving a better climbing performance.
  • Accelerate – Ride quicker with our 20-inch lightweight cutout rims for improved acceleration.
  • Customize – Ride your own way with 5 levels of power control. Each level determines power and speed.
  • Flickable – Ride harder with our BMX /MotoX inspired geometry and lightweight aluminum package

Specifications

  • Maximum speed: 20 mph (32 km/h)
  • Range per charge: 41 miles (66 km)
  • Maximum Power: 500W
  • Motor type: Fat Bike Motor: Bafang RM G060.500.DC
  • Load capacity: 300lbs (136kg)
  • Battery type: 13.6Ah Samsung lithium-ion,
  • Battery capacity: On/off-bike charging available
  • Weight: w/o batt. 48.5lbs (22kg), w/ batt. 54lbs (24.5kg)
  • Front Suspension: Fully adjustable air shock, preload/compression damping /lockout
  • Rear Suspension: spring, preload adjustment
  • Built-in GPS

Why Should You Buy This?

  • Riding fun and excitement
  • Better climbing ability and faster acceleration.
  • Ride with confidence
  • Billy folds for convenient storage and transportation.
  • Shorty levers connect to disc brakes ensuring you stop on a dime
  • belt drives are maintenance-free and clean (no oil or lubrication needed)

**Who Should Ride Billy? **

Both new and experienced riders

**Where to Buy? **Local distributors or ships from the USA.

Genze 200 series e-Bike

genze-best-electric-bikes-scooters https://www.genze.com/fleet/

Featuring a sleek and lightweight aluminum frame design, the 200-Series ebike takes your riding experience to greater heights. Available in both black and white this ebike comes with a connected app, which allows you to plan activities, map distances and routes while also allowing connections with fellow riders.

Price: $2099.00

Available countries

The Genze 200 series e-Bike is available at GenZe retail locations across the U.S or online via GenZe.com website. Customers from outside the US can ship the product while incurring the relevant charges.

Features

  • 2 Frame Options
  • 2 Sizes
  • Integrated/Removable Battery
  • Throttle and Pedal Assist Ride Modes
  • Integrated LCD Display
  • Connected App
  • 24 month warranty
  • GPS navigation
  • Bluetooth connectivity

Specifications

  • Maximum speed: 20 mph with throttle
  • Range per charge: 15-18 miles w/ throttle and 30-50 miles w/ pedal assist
  • Charging time: 3.5 hours
  • Motor type: Brushless Rear Hub Motor
  • Gears: Microshift Thumb Shifter
  • Battery type: Removable Samsung 36V, 9.6AH Li-Ion battery pack
  • Battery capacity: 36V and 350 Wh
  • Weight: 46 pounds
  • Derailleur: 8-speed Shimano
  • Brakes: Dual classic
  • Wheels: 26 x 20 inches
  • Frame: 16, and 18 inches
  • Operating Mode: Analog mode 5 levels of Pedal Assist Thrott­le Mode

Norco from eBikestore

norco-best-electric-bikes-scooters https://ebikestore.com/shop/norco-vlt-s2/

The Norco VLT S2 is a front suspension e-Bike with solid components alongside the reliable Bosch Performance Line Power systems that offer precise pedal assistance during any riding situation.

Price: $2,699.00

Available countries

This item is available via the various Norco bikes international distributors.

Features

  • VLT aluminum frame- for stiffness and wheel security.
  • Bosch e-bike system – for their reliability and performance.
  • E-bike components – for added durability.
  • Hydraulic disc brakes – offer riders more stopping power for safety and control at higher speeds.
  • Practical design features – to add convenience and versatility.

Specifications

  • Maximum speed: KMC X9 9spd
  • Motor type: Bosch Active Line
  • Gears: Shimano Altus RD-M2000, SGS, 9 Speed
  • Battery type: Power Pack 400
  • Battery capacity: 396Wh
  • Suspension: SR Suntour suspension fork
  • Frame: Norco VLT, Aluminum, 12x142mm TA Dropouts

Bodo EV

bodo-best-electric-bikes-scootershttp://www.bodoevs.com/bodoev/products_show.asp?product_id=13

Manufactured by Bodo Vehicle Group Limited, the Bodo EV is specially designed for strong power and extraordinary long service to facilitate super amazing rides. The Bodo Vehicle Company is a striking top in electric vehicles brand field in China and across the globe. Their Bodo EV will no doubt provide your riders with high-level riding satisfaction owing to its high-quality design, strength, breaking stability and speed.

Price: $799

Available countries

This item ships from China with buyers bearing the shipping costs and other variables prior to delivery.

Features

  • Reliable
  • Environment friendly
  • Comfortable riding
  • Fashionable
  • Economical
  • Durable – long service life
  • Braking stability
  • LED lighting technology

Specifications

  • Maximum speed: 45km/h
  • Range per charge: 50km per person
  • Charging time: 8 hours
  • Maximum Power: 3000W
  • Motor type: Brushless DC Motor
  • Load capacity: 100kg
  • Battery type: Lead-acid battery
  • Battery capacity: 60V 20AH
  • Weight: w/o battery 47kg

#android app #autorent #entrepreneurship #ios app #minimum viable product (mvp) #mobile app development #news #app like bird #app like bounce #app like lime #autorent #best electric bikes 2020 #best electric bikes for rental business #best electric kick scooters 2020 #best electric kickscooters for rental business #best electric scooters 2020 #best electric scooters for rental business #bird scooter business model #bird scooter rental #bird scooter rental cost #bird scooter rental price #clone app like bird #clone app like bounce #clone app like lime #electric rental scooters #electric scooter company #electric scooter rental business #how do you start a moped #how to start a moped #how to start a scooter rental business #how to start an electric company #how to start electric scooterrental business #lime scooter business model #scooter franchise #scooter rental business #scooter rental business for sale #scooter rental business insurance #scooters franchise cost #white label app like bird #white label app like bounce #white label app like lime

Carmen  Grimes

Carmen Grimes

1595494844

How to start an electric scooter facility/fleet in a university campus/IT park

Are you leading an organization that has a large campus, e.g., a large university? You are probably thinking of introducing an electric scooter/bicycle fleet on the campus, and why wouldn’t you?

Introducing micro-mobility in your campus with the help of such a fleet would help the people on the campus significantly. People would save money since they don’t need to use a car for a short distance. Your campus will see a drastic reduction in congestion, moreover, its carbon footprint will reduce.

Micro-mobility is relatively new though and you would need help. You would need to select an appropriate fleet of vehicles. The people on your campus would need to find electric scooters or electric bikes for commuting, and you need to provide a solution for this.

To be more specific, you need a short-term electric bike rental app. With such an app, you will be able to easily offer micro-mobility to the people on the campus. We at Devathon have built Autorent exactly for this.

What does Autorent do and how can it help you? How does it enable you to introduce micro-mobility on your campus? We explain these in this article, however, we will touch upon a few basics first.

Micro-mobility: What it is

micro-mobility

You are probably thinking about micro-mobility relatively recently, aren’t you? A few relevant insights about it could help you to better appreciate its importance.

Micro-mobility is a new trend in transportation, and it uses vehicles that are considerably smaller than cars. Electric scooters (e-scooters) and electric bikes (e-bikes) are the most popular forms of micro-mobility, however, there are also e-unicycles and e-skateboards.

You might have already seen e-scooters, which are kick scooters that come with a motor. Thanks to its motor, an e-scooter can achieve a speed of up to 20 km/h. On the other hand, e-bikes are popular in China and Japan, and they come with a motor, and you can reach a speed of 40 km/h.

You obviously can’t use these vehicles for very long commutes, however, what if you need to travel a short distance? Even if you have a reasonable public transport facility in the city, it might not cover the route you need to take. Take the example of a large university campus. Such a campus is often at a considerable distance from the central business district of the city where it’s located. While public transport facilities may serve the central business district, they wouldn’t serve this large campus. Currently, many people drive their cars even for short distances.

As you know, that brings its own set of challenges. Vehicular traffic adds significantly to pollution, moreover, finding a parking spot can be hard in crowded urban districts.

Well, you can reduce your carbon footprint if you use an electric car. However, electric cars are still new, and many countries are still building the necessary infrastructure for them. Your large campus might not have the necessary infrastructure for them either. Presently, electric cars don’t represent a viable option in most geographies.

As a result, you need to buy and maintain a car even if your commute is short. In addition to dealing with parking problems, you need to spend significantly on your car.

All of these factors have combined to make people sit up and think seriously about cars. Many people are now seriously considering whether a car is really the best option even if they have to commute only a short distance.

This is where micro-mobility enters the picture. When you commute a short distance regularly, e-scooters or e-bikes are viable options. You limit your carbon footprints and you cut costs!

Businesses have seen this shift in thinking, and e-scooter companies like Lime and Bird have entered this field in a big way. They let you rent e-scooters by the minute. On the other hand, start-ups like Jump and Lyft have entered the e-bike market.

Think of your campus now! The people there might need to travel short distances within the campus, and e-scooters can really help them.

How micro-mobility can benefit you

benefits-micromobility

What advantages can you get from micro-mobility? Let’s take a deeper look into this question.

Micro-mobility can offer several advantages to the people on your campus, e.g.:

  • Affordability: Shared e-scooters are cheaper than other mass transportation options. Remember that the people on your campus will use them on a shared basis, and they will pay for their short commutes only. Well, depending on your operating model, you might even let them use shared e-scooters or e-bikes for free!
  • Convenience: Users don’t need to worry about finding parking spots for shared e-scooters since these are small. They can easily travel from point A to point B on your campus with the help of these e-scooters.
  • Environmentally sustainable: Shared e-scooters reduce the carbon footprint, moreover, they decongest the roads. Statistics from the pilot programs in cities like Portland and Denver showimpressive gains around this key aspect.
  • Safety: This one’s obvious, isn’t it? When people on your campus use small e-scooters or e-bikes instead of cars, the problem of overspeeding will disappear. you will see fewer accidents.

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