Artificial Intelligence is Improving the E-commerce Experience

Artificial Intelligence is Improving the E-commerce Experience

E-commerce giants are rapidly undertaking Artificial Intelligence (AI) initiatives as part of their customer satisfaction efforts. AI has the potential to consistently enhance the user experience of e-commerce websites and mobile apps. E-Commerce...

E-commerce giants are rapidly undertaking Artificial Intelligence (AI) initiatives as part of their customer satisfaction efforts. AI has the potential to consistently enhance the user experience of e-commerce websites and mobile apps. E-Commerce giants like Amazon and Alibaba are among the first few platforms who have adopted AI to refine their customer experiences. This blog post highlights the different ways in which Artificial Intelligence is transforming the e-commerce industry.

Alibaba’s rise as an AI powerhouse
Tech giants like Alibaba are always on the lookout for innovative means to engage and delight customers. Setting up a dedicated team to develop AI-powered business solutions has enabled Alibaba to take a leading position in the adoption of AI. Let’s see how Alibaba manages to implement AI on such a large scale and how it benefits them.

The Chinese government is striving to become a dominant AI player in the world. They are providing full support in terms of investment and opportunities to develop AI applications.

With government support, Alibaba invested in seven research labs to seek different ways to refine its services with AI.

  1. With Tmall Smart selection, Alibaba provides personalized product recommendations to their customers. The company also inform retailers to increase the inventory levels to keep up with customer demands in real-time.

  2. Dian Xiaomi is an AI-powered chatbot that understands more than 90% of customer’s queries. It identifies a customer’s emotion and alerts human customer service agents to intervene if required.

  3. Alibaba uses robots to pack shipments at their warehouse and drones to deliver them.

eBay scales new heights with the implementation of AI
Established in 1995, eBay is one of the world’s top e-commerce companies. Over the years, the company has initiated a series of technological advancements to refine its services. As of today, they are using AI to boost their business success.

eBay has trained its AI algorithms with over 20 years of customer data. Their data-driven AI models enable them to develop smart applications with customer behavior insights. The algorithms keep getting smarter as buyers and sellers interact on their platform.

Let’s see how eBay’s four-pronged approach with artificial intelligence is boosting its success.

  1. eBay has AI-powered tools to anticipate buyers’ needs and recommend products. The company has installed a utility called ‘Interests’ on their platform which enables shoppers to personalize their shopping experiences. Customers can do so based on their likes and preferences.

  2. eBay lists a large number of products on its platform. To let shoppers easily find the desired product, they improved their search features through AI. Shoppers can use images in their search queries to find the products they are looking for. The image recognition technology introduced by eBay helps them find similar products.

  3. eBay has a worldwide customer base. Sometimes language can become a barrier but using machine translation capabilities, they have addressed the issue. Now, the processing of international orders takes significantly less time.

Amazon uses AI in almost everything they do
Amazon is one of the world’s most customer-centric companies. Enhancing customer experience has always been their prime focus. The e-commerce giant uses advanced AI algorithms to provide the best possible user experience to their customers. Amazon is currently reorganizing itself with new AI and machine learning endeavors.

Let’s explore how Amazon has integrated AI at every level.

  1. As per reports, Amazon’s recommendation engines generate 35% of the company’s revenue. AI integrations enable personalized product recommendations for customers based on their purchase history. AI algorithms study customer preferences, browsing history, and related items bought together to create a personalized list of products.

  2. Similar to the online marketplace, Amazon utilizes data-driven AI algorithms to provide an exceptional experience to their Go store customers. With the vision of providing a seamless shopping experience, Amazon relies heavily on AI technologies. It uses computer vision and deep learning algorithms to automate its internal/external processes.

  3. Despite its massive customer base, Amazon is known for processing orders with a high degree of efficiency. The e-commerce giant uses AI-enabled systems at most of its fulfillment centers. AI-powered robots have reduced the time it takes to process orders. Automating the shipping process has also reduced a significant amount of time and enabled Amazon to increase its average daily purchases.

Conclusion
We are witnessing a shift in the technological landscape with the advent of AI technology. AI is transforming every industry with its innovative aspects. Artificial intelligence benefits customers as well as sellers. Leading companies are providing their customers with the best possible experience through AI-powered applications.

Oodles AI team integrates AI to improve business processes
With Oodles, you too can avail the benefits of artificial intelligence to provide your customers with an exceptional experience. Our AI team develop next-gen AI applications to give you an edge over your competitors.

Our AI team performs a thorough analysis of your business to identify the areas of improvement through AI. Based on your requirements, we build advanced AI and Machine Learning applications to streamline your business processes.

We provide complete AI development services to fulfill your business requirements. Our development team builds intuitive AI applications for improved customer experience. We have experience in developing chatbots, recommendation engines, image-recognition technology, and more.

Is Low-code or no-code development is future of mobile app development

Is Low-code or no-code development is future of mobile app development

Mobile app development has skyrocketed over these years with the increasing demand of mobile apps for a variety of purposes like entertainment, banking, weather update, health, booking movie tickets, booking a taxi etc. With the latest...

Mobile app development has skyrocketed over these years with the increasing demand of mobile apps for a variety of purposes like entertainment, banking, weather update, health, booking movie tickets, booking a taxi etc. With the latest technologies adopted by mobile app development services, there are different app development approaches which are being practiced. Among them is low-code or no-code development. But will it be the future of mobile app development? Will any mobile application development company start taking this approach as the primary one. Let’s try to find a detailed answer to this question.

But first, let’s understand what this approach exactly is? Well, it is a streamlined approach which involves swift design as well as development with minimal coding, generally relying on different third-party APIs.

Even though there isn’t any single definition of no-code or low-code development because it is actually more of a mindset rather than something which can be directly measured, this mindset has certainly led to a vast community mushrooming up with this mentality. Android app development services are rapidly adopted by this approach. Low-code app innovators are rapidly disrupting all types of various industries. There are a plethora of benefits to these low code platforms and let’s look at this.

1. Less Number of Bugs

It is pretty evident that less code actually means fewer bugs. As simple as that. The entire bug testing phase is actually a major part of modern and latest application development. It is quite inevitable that various issues will come up if there is actually enough code present there. But the best thing regarding low code platforms is that there’s certainly less to test. Also, when they actually tap into APIs, those particular APIs are actually tested by other people.

Lesser number of bugs is better for both users, as well as developers since less amount of time, will be taken up with bug-fixes and troubleshooting. Also, the fast pace of this development approach actually means that if in any case a bug is found, it is generally better just to develop a new iteration rather than fixing it.

2. Significant Lower Costs

Among the most obvious reasons for why you would actually opt for any low code platform is that in reality, low code results in lower cost. Low code development leads to faster app development which saves a lot of time and as a result, lower cost.

It's not only good for companies but also for developers. It certainly cut out the intermediaries, and while they charge less, they use fewer resources and finally come out on top. It is fun for developers because it stops them from actually finding themselves stuck on one particular project which seems to last forever. This is why most of the companies hire app developer who is a well-versed with low-code development.

3. Better Accessibility

The lesser amount of code an application uses, the lesser bandwidth is needed to download it as well as run it. This is quite good news for the people who are based in rural areas or in different developing countries where access to the internet isn’t as prevalent as Western countries. Also, as low code applications can easily be created quite easily than a traditional app, they can easily be released much more swiftly and at a much lower price, and sometimes for free. iPhone app development services follow this approach because it will help in increasing the uptake of their apps as it reduces the entry barrier for every person from lower-income families.

Innovative Development Approach

Among the most promising instances of a low-code or no-code platform is Uber. The apps tap into Google for Maps, Dropbox for storage, Braintree for payments and much more. The most interesting thing about this is that app programming interfaces of APIs which Uber actually relies upon are easily available to anyone who wishes to use them. Uber took those APIs and then used them to create, which was new without requiring to develop each of those particular individual elements, all by themselves. They developed their own brand on top of it by means of looking at how they could actually differentiate themselves from the rest of the others. Mobile app development services should follow this example to create their own low code mobile app which disrupts the market.

The best thing about this is that it inspires innovation. At present, the marketplace actually decides, and only the best applications rise to the top. Also, low code development easily allows developers to iterate much more quickly and can aim for higher more.

The Role of Artificial Intelligence (AI)

Artificial Intelligence is certainly making big waves in different businesses, and as this technology improves further, it will find its way in different other uncharted areas. Among those areas is the low code app development, where it comes in quite useful for a wide range of tasks and actions including the integration of various data sources or just making sense of an entire unstructured or semi-structured data.

Artificial Intelligence is quite great at analysing and conducting trial and error. Hence, it won’t be quite long until the usage of AI becomes quite a standard part of the low code app development. A mobile application development company can find ways to reduce the total amount of code that it is using through AI and flagging potential and possible improvements.

Conclusion

It is quite certain that low-code or no-code app development is the future of app development for one of the simplest reasons that it is quite easier as well as faster and efficiently uses time. It actually doesn’t matter whether Android app development services or iPhone app development services are on-board with this particular change or not. This is quite inevitable as this approach is the path of least resistance. Also, as the inherent demand for low code platforms keeps in growing, developers will certainly find themselves to adopt it.

It is quite a great news as it will push the developers of mobile application development services to become the best. Also, there won’t be any time to redoing it to create the same thing, or any room for sloppy code as well as lengthy development processes which makes the mobile apps redundant even before they are actually finished. Hence, low-code or no-code development will certainly lead the future of mobile app development, and mobile app developers certainly have to get on the bandwagon, one way or the other.

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