5 Lessons I Learned While Releasing A Mobile App

5 Lessons I Learned While Releasing A Mobile App

Lessons I've learned while using and developing apps ... Jul 4, 2018·5 min read ... are three basic principles I keep in mind while developing a mobile application. ... My #FOMO when it comes to launching products and the story behind the ...

This year I wrote and released Still, a mobile app for iOS and Android. Still is an app designed to help people with Anxiety and OCD relax. I thought of the idea for during the first COVID-19 lockdown of 2020, as I found myself struggling with Anxiety and figured I could make the tools I needed to help manage it, and maybe I could help others too. I built it out in late August 2020, and released it onto stores in mid-September.

Now before I get into the details of what exactly I learned, I think it’s important to preface this article with a little note:

I’m an indie developer. I work on my projects solo, with a personal budget for everything. As a company with, say, investment capital, or a large budget for your app’s release, you may find some of these things won’t line up with your experience.

On with the article! Here are 5 things I learned building Still.

1. It Takes Courage

In my spare time, I make music. Whenever you’re showing anyone anything remotely creative, it’s always possible to feel a little insecure about what you’ve done, especially if you you’ve invested emotional energy in the project. It’s never easy to share one’s intimate thoughts and feelings, no matter the medium.

I did all the design for Still, and the subject matter (Anxiety) is close to home for me. Building this mobile app after a while started to feel like I was announcing that to the world, and that’s daunting. It’s not a guarantee that people will like what you’ve done — one always fears the ‘I think it’s good, so it must be good’ delusion.

“I think it’s good, so it must be good”

It’s important to make the distinction with software, however. What you’re building isn’t a pure expression of creativity ( although in some cases, it may be much closer to that than otherwise), but a product that people are going to use.

You must be prepared to distance yourself from self-doubt, and an emotional attachment to what you create. This is extremely important —otherwise it’s all too easy to start correlating the success of your product with your notions of self-worth. On top of this, as we’ll cover later, release day isn’t your only shot at perfection & success.

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