Hertha  Mayer

Hertha Mayer


SoundBow — a personal journey

Being fully present at a moment and paying attention onto ongoing processes in the surrounding environment always fascinated me. The act of listening is inseparable from the act of sound making (at least, it is the absence of making it). Also, contemplating on a beautiful painting takes part in a process of recreating an internal image on the observed subject. This eternal conversation between perception and cognitive responses is part of our everyday life, if we listen carefully, we can recognise that there are so many changes happening while we are just sitting on the ground and watching birds.

Drawing is a way of representing the world, but it also acts like a direct translator for new ideas and thoughts. I like to refer to the so called Magic Circle a lot, where one draws a circle (defining a set of rules), and everything that falls inside the circle, will become a playground of a game, while artefacts outside the circle will not play any role in the game. We can think of the world as nested networks of magic circles, where each circle defines different rules for different situations based on social, biological or other abstract consensus.

Instead of generating new ideas, the medium of sound or music is much closer to some sort of meditative act that resonates our attention with patterns and rhythms of natural frequencies. It directs us to the understanding of time, sustainable and non-sustainable cycles and repetitive rituals. It is not only presented in the audible domain, it is embedded into very slow movements, celestial transformations, digital algorithms, network topology, music of the spheres and anything that has a relationship with time.

This dialogue between defining new ideas by spatial magic circles (drawings) and observing temporal rituals through sound and time led me to the creation of SoundBow, a visual instrument that helped me understand a lot about play, design, distribution, failure, production, communities, and creative curiosity in general.


Since I’ve been an “in-between” type of person — I switched my studies in high school from music education to visual arts, then from graphic design to time based video art in the university, just to name a few transitions within my interests — it became natural that my intentions in research and aesthetic practice should combine somehow these two areas, so I made my Phd afterwards on the topic of Visual Sound Instruments. I researched basic interaction principles within sonic environments that have resonating bodies (such as string instruments, wind instruments, membranes, etc) and sonic systems that do not have resonating bodies, only abstract digital descriptions and interfaces (software synths, live coding environments, electroacoustic gadgets). I was an active member of the live coding community at that time (today the scene is mostly called Algorave) and was trying to understand how writing music (thus, code and notation) can be combined with live performance. I was using the visual programming language called Pure Data to build up complex sonic structures from a blank canvas. In fact, this language is still used within SoundBow as the sound engine for recording, manipulating and playing back sounds within the application.

There are some cases, when one becomes the writer (composer) and the performer (interpreter) of a piece at the same time, such as when you take part in a fluxus piece, or you are practicing Deep Listening. There are many cases where you can find opportunities for this state in your environment, based on your interests and experiences. Back then, when I started thinking over these possibilities, a new form of medium was unfolding: the world of touch based devices. These tools became shape shifters of our time: you observe while manipulate a graphical notation in the same interaction cycle, and the visual symbols can turn into anything while you are interacting with them. You become the performer and the audience in a very intimate journey that can be limited or very open, depending on the intentions of the instrument designer. The balance between constraints of a system (where this system means every component and relationship inside the magic circle) and the amount of areas left open for creative experimentation and unintended accidents plays a key role in designing these kind of cognitive computational experiences.

Another important aspect of these recent devices is that they are part of ecosystems where content distribution differs from earlier supply chains completely. An indie artist and developer can make a product grow from the seed of the original idea into the hands of the audience without the need to really deal with logistics in their workflow during the distribution of the piece. Again, this model needs a bit of the already mentioned “in-between” mindset: you become the artist, the developer, the producer, the designer and everything in between, which can raise truly challenging, sometimes frustrating, yet very inspiring moments for the most of us.

#music #design #games #ios #art

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SoundBow — a personal journey
anita maity

anita maity


Create a Personal Portfolio Website Using HTML CSS and JavaScript

Demo Click Here: https://cutt.ly/2vFKuxe

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wp codevo

wp codevo


How To Create A Complete Responsive Personal Portfolio Website with Just HTML CSS


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Kieran Edwards

Kieran Edwards


All You Need to Know About Ecommerce Personalization

For an ecommerce website, it is highly important that it has a continuous flow of new and existing customers. The visits of these customers on your websites are not only enough, but it is also important that they are purchasing your products and services as well. These increased sales and purchases are impossible if the users do not have a good experience using your website. These experiences are associated with the website’s personalization and remembrance.

What is Ecommerce Personalization and Benefits?

Ecommerce personalization refers to the term in which a user is provided a personalized experience by showing them relevant and desired content. Showing your users what they like and the things that are of their interest will always improve their web experience. Below are some of the significant benefits of website personalization.

  • Increased sales
  • Higher conversion rates
  • Better engagement levels
  • Gains customer loyalty

Keep scrolling down the article to get familiar with the ways of acquiring and achieving a personalized experience on websites.

Top 6 ways to achieve an ecommerce personalization experience

The elements and items on your website highly matter in the user experience. For a better experience, it is always important to arrange your elements and products better so that the user finds no issues scrolling the website.

Following are some effective ways to provide a better-personalized experience to your web users.

1) Work on UX

It is highly important on an ecommerce website that the visitors are finding things easily and quickly which they want to buy. For providing a personalized experience on your ecommerce site to the users, it is highly important to work on your user experience. User experience is all about adding things and elements to your web pages that the user likes. Improved user experience will make the user make a purchase most of the time. For many online businesses, ecommerce solutions Dubai-based firms greatly help improve their user experience by providing personalized web designs, which reduces bounce rates.

2) User segmentation

For providing a personalized experience to every user, it is very important to know your users. Depending upon their likes, dislikes, and interests, you have to develop categories. You can identify these interests through their previous searches using various tools and methods. Once you know your users’ interests, develop segments and categories, keeping the alike interests in the same segment. User segmentation will help you know which items and products to display for which type of users.

3) Display recently viewed items

Depending upon the past user searches and viewed items, you must bring these items to the top of your website the next time the user visits your page. Adding such items to your home page will also provide a personalized experience to the users. Your ecommerce website must be helpful for the users. For example, users might have lost track of the items they were viewing, and they find it difficult to look for that item all over again. In such situations, displaying the list of recently viewed items on your website will be highly helpful.

4) Location-based personalization

Location-based personalization is another very important factor for improving the user experience and shopping experience on your website. Providing information and items to the user based on their locations is highly appreciated and beneficial. For example, if a person from UAE is purchasing a pair of shoes from your website, the size chart must be according to the UAE. Similar is the case with the amount calculation, give the total amount according to the UAE currency.

5) Add product-based personalization

Product-based personalization is very important for websites to increase their online sales. For example, if your ecommerce website sells products both for men and women, then the number of people interested in women’s wear will be different from the men’s wear. If a woman is visiting your website, showing all the women’s products will highly improve their experience on your site. For a personalized experience, avoid displaying unnecessary and irrelevant products and items to the users.

6) Abandoned cart emails

There are higher possibilities that the users may not always checkout. They leave their carts abandoned and forget about them. You can remind them about their carts by sending them text messages/emails and reminders. Most of the time, users abandon their carts when the checkout process is very complex and difficult. Try making your checkout processes simple and easier to improve sales and user experience. Seek the guidance and help of ecommerce solutions Dubai located experts to help you develop personalized web applications with improved user experience.

Final thoughts!

Your online customers and users are looking for ease in everything they find on your websites. So, make sure you provide them a better and more personalized experience on your website to increase the chances of a purchase. So, make sure to ask for professional help to know how to make your ecommerce websites highly personalized.

#ecommerce personalization #ecommerce #personalization

The Influences of Chatbots are Becoming Too Personal

Could Chatbots be a danger as they become too personal?

There is no surprise that today we are surrounded by machines and programs that do our jobs much easier than our capability. Be it performing complex industrial tasks or surfing the internet, modern programming technology has revolutionized all walks of life and business. Chatbots are around us for several years, making their presence in people’s daily lives. They are capable of conversing with humans on social media and different digital channels using natural language.

Significantly, chatbots use machine learning systems that are not only taught to respond to queries, but also learn to answer appropriately using probabilistic inference from large data sets with human supervision. These AI-powered conversational agents now have started providing more personal touch, such as booking flights, playing music, and even assisting medical personnel to diagnose severe medical issues.

This personal touch is expected to continue to increase as more and more people are adopting chatbots in their daily lives. Amazon’s Alexa, Apple’s Siri, Google Home, and others are already giving answers to users’ daily queries and requests like playing music, turning off and on lights, reading news and others, providing more personal experiences. While AI works behind the scenes, many organizations are animated to harness the potential of AI chatbots to interact and engage directly with their customer base.

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Mike doctor

Mike doctor


My Journey from $800 to $86,000 per Month [Millennial Entrepreneur]

In this video, I’m going to take you on my entrepreneurial journey for the last 7 years, as a millennial entrepreneur. I started off making $800 my first month out of college, and since then I’ve scaled my side hustles and started new businesses that have grown my income a lot. My purpose is to give you the confidence to go out there and pursue your dreams, when society is set up to push you in another direction. If you watch until the end, I guarantee you’ll leave with many important takeaways that influence how you live your life.

📺 The video in this post was made by Charlie Chang
The origin of the article: https://www.youtube.com/watch?v=09ME3rbZ4x4
🔺 DISCLAIMER: The article is for information sharing. The content of this video is solely the opinions of the speaker who is not a licensed financial advisor or registered investment advisor. Not investment advice or legal advice.
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