Autumn  Blick

Autumn Blick

1602732300

Learn To Make Better Marketing Decisions For Your Blockchain Startup

Today what I want to talk to you about is who should influence your marketing decisions.

How to approach your blockchain startup marketing decision-making?

What is that one thing that is very important to take into account and why?

I feel like there are many things that are going wrong, if you don’t really have the right mindset into place.

So what I’m talking about today is your user, whoever you are building, whatever your startup is building for.

So why is it so important?

It’s important because many blockchain founders think that they ARE their customer so they are building things for THEMSELVES.

But it’s not always the case.

And if your customer profile is DIFFERENT from yours, then whether you like your marketing ideas or not is completely IRRELEVANT.

It’s very important to know who you are building the thing for and who is going to be your user, because the better you know that users, the better you will know how to approach them and how to attract them and how to make them actually want to use your product.

So that’s the most important thing that you should focus on.

Very often we have this common mistake of who blockchain startups are marketing to.

Startups’ budgets are limited.

Most probably you don’t have too much money to spend on marketing, which means that you have to be very strategic in terms of where you spend that money, how do you spend the money and how do you make sure that the money brings the right ROI and that your funds have been spent efficiently. Especially in the blockchain space where everything is quite expensive.

#blockchain #marketing #startups #blockchain-top-story #marketing-top-story #startups-top-story #podcast-transcript #blockchain-startup-marketing

What is GEEK

Buddha Community

Learn To Make Better Marketing Decisions For Your Blockchain Startup

Olivia Green

1606309737

Sales success depends on detailed analysis, market research, and customer needs assessment by social media marketing agency. Marketers not only identify the most purchased products, but also develop and offer new ones, taking into account the speed of development of all spheres of life. Marketing communications are based on constant communication with the consumer, maintaining close contact to meet their needs in a timely manner, changing due to progress in all areas of life.

Autumn  Blick

Autumn Blick

1602732300

Learn To Make Better Marketing Decisions For Your Blockchain Startup

Today what I want to talk to you about is who should influence your marketing decisions.

How to approach your blockchain startup marketing decision-making?

What is that one thing that is very important to take into account and why?

I feel like there are many things that are going wrong, if you don’t really have the right mindset into place.

So what I’m talking about today is your user, whoever you are building, whatever your startup is building for.

So why is it so important?

It’s important because many blockchain founders think that they ARE their customer so they are building things for THEMSELVES.

But it’s not always the case.

And if your customer profile is DIFFERENT from yours, then whether you like your marketing ideas or not is completely IRRELEVANT.

It’s very important to know who you are building the thing for and who is going to be your user, because the better you know that users, the better you will know how to approach them and how to attract them and how to make them actually want to use your product.

So that’s the most important thing that you should focus on.

Very often we have this common mistake of who blockchain startups are marketing to.

Startups’ budgets are limited.

Most probably you don’t have too much money to spend on marketing, which means that you have to be very strategic in terms of where you spend that money, how do you spend the money and how do you make sure that the money brings the right ROI and that your funds have been spent efficiently. Especially in the blockchain space where everything is quite expensive.

#blockchain #marketing #startups #blockchain-top-story #marketing-top-story #startups-top-story #podcast-transcript #blockchain-startup-marketing

Tamia  Walter

Tamia Walter

1602671414

How R3's Blockchain Is Increasing Levels Of Automation In Organisations

According to Gartner, the business value added by blockchain technology is expected to increase more than $176 billion by 2025 and exceed $3.1 trillion by the year 2030. The blockchain technology delivers a real impact in a number of sectors within the APAC region and acts as an important part of the technology stack among organisations.

India has seen exponential technological growth over the years—being the country with the second-highest number of internet users in the world and is home to the world’s third-largest technology start-up hub. India has the capability to become a global leader in the wide-scale adoption of blockchain technology and has already started to establish its visibility in the blockchain industry as one of the leading nations in blockchain patents.

By far, the active applications of blockchain technology have been achieving the most traction in sectors, such as financial services, supply chain, and insurance industry in India. With a similar vision, US-based R3 has been striving for enterprise blockchain adoption across verticals as well as exploring the industry use cases of blockchain in India.

#startups #amit ghosh r3 #blockchain #blockchain india #blockchain startup #blockchain startup india #r3 blockchain #r3 india #r3 startup

Ilene  Jerde

Ilene Jerde

1597132703

How This Cybersecurity Startup Is Using Machine Learning

The COVID pandemic has massively escalated the surge of cyberattacks and data breaches despite having robust security controls, software, and solutions abundantly available in the market. A lot of this could be attributed to the vulnerability businesses offer the cybercriminals to take advantage of the situation quickly. While the conventional cybersecurity approach has benefited many, having cybersecurity without cyber-intelligence and necessary awareness can put the security professionals off-guarded to more complicated and novel threats.

Furthermore, with limited cybersecurity resources, businesses need to prioritise their efforts to strengthen cyber posture effectively; however, many organisations do not have an anchor point or a guiding principle, to begin with. With cyber-intelligence inputs missing from cybersecurity capabilities like incident management, vulnerability management, risk assessment and brand monitoring, businesses end up running their security practice in silos instead of an integrated approach.

And, thus, in an attempt to revolutionise the cyber threat visibility and intelligence market, CYFIRMA, a cyber analytics startup assists businesses to understand the relevance of the current threat landscape. Not only it provides insights on threat actors and indicators, emerging threats and digital risks, but also automatically applies intelligence into cyber posture management. To dig deeper, Analytics India Magazine got in touch with the chairman and CEO of the company, Kumar Ritesh, to understand how the company uses a predictive intelligence-driven approach to discover cyber threats.

#startups #cyber security startup india #cybersecurity startup #machine learning #startup #startups

Mikel  Okuneva

Mikel Okuneva

1594400400

Running A Digital Marketing Agency

Recently, I had the pleasure to interview Abdelkader Bachr, also known as Abdoobachr. Abdelkader is the founder of various firms that assists businesses with a variety of marketing strategies to help them get more online exposure.

During our talk, we spoke about his firm, how he’s operated so far, and other business things you’ll surely find beneficial. Here’s the interview:

Abdelkader, Can You Tell Us A Little About Your Company?

I run a Digital and marketing company and I help entrepreneurs and business owners achieve their marketing goals. In today’s world, marketing is king, and only businesses who are able to utilize the best marketing practices are able to fully grow their businesses.

READ: Content is Only King When it Sells

Why Is Now The Time For Your Company To Exist?

With the global pandemic affecting numerous businesses all over the world, now is the time for my company to exist, because right now, I can help businesses scale in the midst of the global pandemic.

READ: How to Manage Your Business In a Pandemic

Lots of businesses have had to close down but with the right marketing strategies, they don’t have to. My company helps business owners ensure that they can make use of the best marketing practices to sustain and improve their business beyond their imagination.

Truth be told, my company has existed for a while now, but I believe that I can make more impact right now because the businesses today need our services to stay in the game.

READ: Growing Business In Crisis: Automate to Accelerate

Digital marketing is here to stay. Businesses need us and they’ll always need us.

What do you love about your team, and why are you the ones to solve this problem?

I originally started my team with just one employee. Back then, we were still trying to scale higher and we didn’t have a need for extra hands. We could handle everything all by ourselves. But as time went on, the business began to grow and we needed to get more hands-on deck.

Right now, I’ve got a big team and one thing I love about them is how they put in their best to ensure that the business flourish. They’re more than employees, they’re partners in ensuring that the business grows beyond all imagination.

#interview #marketing #startup-marketing #growth #startup-growth #online-marketing #digital-marketing #marketing-interview

Devin Pinto

1606217442

Blockchain Certification | Blockchain Training Course | Blockchain Council

In all the market sectors, Blockchain technology has contributed to the redesign. The improvements that were once impossible have been pushed forward. Blockchain is one of the leading innovations with the ability to influence the various sectors of the industry. It also has the ability to be one of the career-influencing innovations at the same time. We have seen an increasing inclination towards the certification of the Blockchain in recent years, and there are obvious reasons behind it. Blockchain has everything to offer, from good packages to its universal application and futuristic development. Let’s address the reasons why one should go for Blockchain certification.

5 advantages of certification by Blockchain:

1. Lucrative packages- Everyone who completes their education or upskills themselves wants to end up with a good bundle, not only is one assured of a good learning experience with Blockchain, but the packages are drool-worthy at the same time. A Blockchain developer’s average salary varies between $150,000 and $175,000 per annum. Comparatively, a software developer gets a $137,000 per year salary. For a Blockchain developer, the San Francisco Bay area provides the highest bundle, amounting to $162,288 per annum. There’s no point arguing that learning about Blockchain is a smart decision with such lucrative packages.

2. Growing industry- When you select any qualification course, it becomes important that you choose a growing segment or industry that promises potential in the future. You should anticipate all of these with Blockchain. The size of the blockchain market is expected to rise from USD 3.0 billion in 2020 to USD 39.7 billion by 2025. This will see an incredible 67.3 percent CAGR between 2020-2025. To help business processes, several businesses are outsourcing Blockchain technologies. This clearly demonstrates that there will be higher demand in the future for Blockchain developers and certified Blockchain professionals.

3. Universal application- One of the major reasons for the success of Blockchain is that it has a global application. It is not sector-specific. Blockchain usage cases are discovered by almost all market segments. In addition, other innovations such as AI, big data, data science and much more are also supported by Blockchain. It becomes easier to get into a suitable industry once you know about Blockchain.

**4. Work protection-**Surely you would like to invest in an ability that ensures job security. You had the same chance for Blockchain. Since this is the technology of the future, understanding that Blockchain can keep up with futuristic developments will help in a successful and safe job.

**5.**After a certain point of your professional life, you are expected to learn about new abilities that can help enhance your skills. Upskilling is paramount. Upskilling oneself has become the need for the hour, and choosing a path that holds a lot of potential for the future is the best way to do this. For all computer geeks and others who want to gain awareness of emerging technology, Blockchain is a good option.

Concluding thoughts- opting for Blockchain certification is a successful career move with all these advantages. You will be able to find yourself in a safe and secured work profile once you have all the knowledge and information. Link for Blockchain certification programme with the Blockchain Council.

#blockchain certificate #blockchain training #blockchain certification #blockchain developers #blockchain #blockchain council