Google has been the champion of search for as long as most people can remember. Has Google gotten lazy and let Bing, a crafty upstart owned by Microsoft, take the lead in search? We’ll explore who is winning across multiple criteria, including market share, name recognition (obviously Google wins here), popular queries, tail queries, video search, image search, and many more. Bing has a few tricks up its sleeves and surprisingly leads in many areas. Find out who is the best where and who the overall winner is. The results will likely surprise you.

⌚ Timestamps
0:00 Introduction
0:58 Market share
1:40 Name recognition
2:44 Home page quality
4:09 Popular queries
4:46 Tail queries
5:36 Video search
6:16 Image search
6:56 Search answers
7:26 Shopping
7:49 Easter eggs
8:32 Rewards
9:08 Competition is good
9:30 Which search engine wins?

👋 Additional resources

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Bing vs. Google - is Bing Really Better & Should you Switch Now?
2.10 GEEK