When you choose a domain for SEO, this will be your moniker on the web.

It is similar to choosing the name of a company, so it must be done with a lot of thought and consideration.

Not only do you want to make sure that your domain name fits your business, but you want to make sure it fits your SEO objectives.

You should also make sure that it’s easy to find, and easy to promote through internet marketing.

You don’t want to get to a directory where the directory has character limits on domain names (believe me, I’ve seen this happen).

There are other considerations involved, also.

• Do you want this domain to target broad, specific, or premium keywords?
• Are you going to be using this domain for a local SEO project?
• Are you going to be using this domain for a business project?
• Or maybe you are using the domain for a blog?

Perhaps you are using the domain to assess whether or not you want to build microsites, and you want to set up the domain in such a way that reflects the microsites that you want to build.

Either way, it’s important to create your domain in such a way that people directly associate it with your business. That’s where the thought and consideration come in.

1. How to Choose a Domain for SEO

Make It Easy to Type

Your domain name should be easy to type and easy to read in print format.

Don’t go for the super-long, technical domain like daddysfunwebsitetechnicalshopinaspen.com.

That won’t help anybody, and it will simply make everything very confusing for your users.

Which brings us to our next point.

#marketing analytics #seo #data analytic