Trends come and go and I have mixed feelings about them BUT it’s never a bad thing to be aware of them - it only expands your creative toolbox.

I also find it quite fun trying to decipher why a trend is a trend. I find this activity alone helps develop my “design IQ”.

Whether trends excite you or not, I think that typography trends in particular should be something you’re aware of. Here’s why: Type is by far the most important content type on a web page. It’s what users will go hunting for first. It’s what users will consume the most and what they’ll seek to provide clarity. If you can provide a seamless “typographic experience” then you’re already well on your way to delivering a well-designed website.

What are your thoughts on these trends? Let me know in the comments!

Timestamps:

• 00:00 Intro
• 1:17 Big Type
• 2:18 Using serif fonts playfully
• 3:32 Expanded type

#web-development #programming #developer