The key to increasing app engagement is having rich analytics - that’s a no-brainer. But what’s less obvious is figuring out which tools to use to track, understand, and gain insights from your app data. And since your analytics data is now available in both the Firebase and Google Analytics consoles, there are many new tools that you can choose from in GA that you might not have known about before. In this video, we will walk you through Google Analytics and show you how to get the most out of its advanced features and stay connected to all the metrics that matter.

Resources:
Google Analytics documentation → https://goo.gle/3fGOwNL
Learn more about Analysis tools → https://goo.gle/2CBip32
Upgrade your Firebase project to an App + Web property → https://goo.gle/3j0h8mV

#firebase #developer #google-analytics