How to Monetization App Like Snapchat?

  • Branded GeoFilters: In this, brands are permitted to build Snapchat filters of their own. Depending on the geolocation, users can locate fun augmented reality filters that stay free for 30 days—the app prices businesses $5 for coverage of 20,000 square feet. It is noted that sponsored national geofilters are expected to be around one-fifth of the value of Sponsored Lenses.

  • Advertising: Snapchat’s primary revenue comes from advertising Snap Ads. Mainly, they show 6-10 second video ads designed particularly for upward smartphone screens. These ads are also very interactive, enabling users to swipe up and enter video, blog, or app download. Snap Ads start around $3,000 per month in ad spend.

  • Discover Section: This is the main option that you should choose if you want to build an app similar to Snapchat. This discovery option is displayed in the story so nobody can miss it. Snapchat’s algorithm shows systematized content according to the user’s situation and choices.

  • Sponsored Lenses: This monetization approach is comparable to Geofilters. Businesses spread by their individual customized lenses that emerge at appropriate places. In this way, they can advance their brands or any events.
    This ad type is famous among big corporations. Sponsored Lenses fluctuate according to day like:

  • If the ad is running Sunday-Thursday, the cost is around $450,000 per day.

  • If it is run on Friday and Saturday, the cost is $500,000 per day.

  • For celebrations and special occasions such as the Super Bowl, the price will be $700,000.

Read more here: Multimedia Messaging App Development

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