As big data comes with a handful of benefits, let us get to its bottom and learn all the basics of the technology

Today, organizations of all sizes hold vast amounts of data from all aspects of their operations. Companies use the big data accumulated in their systems to improve operations, provide better customer service, create personalized marketing campaigns based on specific customer preferences and, ultimately, increase profitability. Businesses that utilize big data at their best have the potential to outperform others. As big data comes with a handful of great benefits, let us get to its bottom and learn all the basics of the technology.

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All About the Basics of Big Data: History, Types and Applications
1.20 GEEK