Web Vitals is an initiative by Google that helps webmasters improve user experience on their website. The importance of UX can’t be ignored. Good user experience is a key to obtain high rankings on Google. From May 2021 onwards, Google will be launching a new update called the Page Experience that will promote websites offering an exceptional user experience.
Core Web Vitals is a significant part of the Page Experience update. Therefore, optimizing the Core Web Vitals is crucial to maintaining an upper hand on your organic competitors.
What are Core Web Vitals?
Core Web Vitals are a set of metrics that measures speed, responsiveness, and visual stability. The top metrics that make up the Core Web Vitals are:
- Largest Contentful Paint (LCP): It measures website loading speed. To offer a good user experience, the LCP should be below 2.5 seconds.
- First Input Delay (FID): It measures the time taken by the website to remain interactive. FID should be less than 100 milliseconds.
- Cumulative Layout Shift (CLS): It measures visual stability. To offer an exceptional user experience, the CLS should be 0.1.
How to Optimize For Core Web Vitals
Here are the top strategies to optimize for the Core Web Vitals:
- Use a CDN
- Upgrade Your Server
- Include Proper Height and Width Attributes
- Optimize CSS Delivery
- Use WebP Image Format
- Preload Fonts
Top Tools For Core Web Vitals Optimization
- Google Search Console
- Query Monitor Plugin
- Finteza LightHouse Report
- Google Page Speed Insights
- Smush
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