Can we make people trust Artificial Intelligence (AI) more using attachment security?

Artificial intelligence (AI) is everywhere. In a typical day, people likely use AI multiple times without even knowing it: Alexa and Siri, Google Maps, Uber and Lyft, autopilot on commercial flights, spam filters, and smart email categorization (so anyone using Gmail, Yahoo, or Office 365/outlook), mobile check deposits, plagiarism checkers, online searches, personalized recommendations, Facebook, Instagram, and Pinterest are all examples of AI

But what happens when people are being introduced to a new AI technology? How likely are they to trust the new technology?

With an interdisciplinary team of researchers from the University of Kansas, we set to find out. The results are published in a new paper in the journal Computers in Human Behavior. We found that people’s trust in AI is tied to their relationship or attachment style. Our research shows that people who are anxious about their relationships with humans tend to be less trusting when it comes to AI. Importantly, the research also suggests trust in artificial intelligence can be increased by reminding people of their secure relationships with other humans.
But what happens when people are being introduced to a new AI technology? How likely are they to trust the new technology?

With an interdisciplinary team of researchers from the University of Kansas, we set to find out. The results are published in a new paper in the journal Computers in Human Behavior. We found that people’s trust in AI is tied to their relationship or attachment style. Our research shows that people who are anxious about their relationships with humans tend to be less trusting when it comes to AI. Importantly, the research also suggests trust in artificial intelligence can be increased by reminding people of their secure relationships with other humans.

#ai & machine learning #artificial intelligence #cognitive #trust #trust ai #trust artificial intelligence